Week+8

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Alternatively you can use the OXO product line: http://www.oxo.com/OA_HTML/ibeCCtpSctDspRte.jsp?a=b

1) In a group of 3 or 4 apply the UD Principles to evaluate ONE of the following sink’s universality (visit the link above), then 2) Brainstorm some sure-fire “marketing copy” to sell it. A few clues (specifications) for example: “Sink is wall-hung; available from 36 to 60 inches wide; 24 inches front to back; one drain on the right; and comes in any color you want! “ Here's your chance to create a magazine advertising layout that extols the sink's beauty and universality, illustrated. Decide whether it's a residential or public-use sink (could be either), give it a savvy name, then create your marketing concept. For comparison and ideas, similar sinks may appear in upscale Canada, U. S. or other international plumbing suppliers’ media. Surf away! If you're artsy, paste up the photographs or use line drawings to portray the sink, then add your print copy about its uses and advantages. Your slick final layout should be the size of a typical magazine page (9" x 12"). Feel free to take your glossy masterpiece to a bathroom designer (a classmate from a different group) for a critique before turning it in. Afterward, re-do your layouts based on his/her suggestions IF you want to reinforce the knowledge and shove your self-esteem up a notch!

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